Genealogy Company MyHeritage Acquires SNPedia, Promethease
MyHeritage enables users to create family trees by searching through historical documents such as census, immigration, marriage, and burial records. The company launched a genetic testing service in 2016
Israel-based genealogy company MyHeritage Ltd. has acquired Utah-based River Road Bio, the owner of SNPedia, a genetic variants and medical conditions community-curated website, and Promethease, a DNA report analyzer based off SNPedia’s data, the companies announced Saturday. The financial details of the acquisition were not disclosed.
The Promethease service currently costs $12 per report, but MyHeritage intends to turn it into a free service by the end of 2019, the company said. It also plans to maintain SNPedia as a free website.