Social Trading Company eToro to Launch Crypto Exchange, Mobile Wallet
Tel Aviv-based eToro runs a financial trading platform. The company has raised $162 million to date
The news was first announced Tuesday by CEO and founder Yoni Assia at a Coindesk New York event, and later in a company blog post.
As an initial phase, U.S. customers of the exchange will be able to trade ten different cryptocurrencies on the exchange, according to the company’s blog post.
eTroro was founded in 2006 and raised $162 million in total equity funding to date, the latest round being a $100 million E Series in March. The company’s website, which has over 10 million user accounts from 140 countries, lets users make investments in a wide range of financial assets including cryptocurrencies. The company launched a pilot blockchain wallet in 2017.
eToro’s U.S. team will be led by Guy Hirsch, formerly director of innovation strategy at Samsung.