Nielsen’s Israeli Startup Incubator Planning Local Blockchain Investments
The global consumer research firm has set aside millions of dollars for investments into Israeli startups with novel ways of using blockchain
For daily updates, subscribe to our newsletter by clicking here.
Each startup will receive several million shekels in funding in return for equity, said
, in an interview. NIF has so far raised NIS 12 million ($3.4 million) to support these planned investments.
Nielson, a global and publicly traded company with billions of dollars in revenues, established NIF in 2013 in the coastal town of Caesarea in Israel.
“We are looking for investments in the domain of blockchain and blockchain infrastructure,” Mr. Langer said, adding that working with Nielsen can be of help as startups try to reach multinational corporations.