Tech Meets Sports
Israel’s Sports Tech Industry Is on the Rise, Says LeumiTech CEO
The number of Israeli sports-related tech companies grew from 60 just five years ago to nearly 100 today, said Yifat Oron, CEO of LeumiTech, at Calcalist’s “Tech Meets Sports” conference in Tel Aviv
Five years ago, there were only 60 sports-related tech companies in Israel and today there are nearly a hundred, said Yifat Oron, who is CEO of LeumiTech, an arm of Israeli bank Leumi Group. Oron was speaking at the “Tech Meets Sports” conference, which was held Tuesday by Calcalist at Labs, a co-working space at the Azrieli Sarona tower in Tel Aviv.
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“Sports, like tech, takes talent, but talent alone is not enough,” Oron said. Even promising entrepreneurs who fail to assemble a strong team would likely fail in raising money and growing their companies, she added.
Yifat Oron, CEO of LeumiTech. Photo: Amit Sha'al
The key—to sports and tech alike—is to move fast and identify opportunities, changes, and risks as they come, Oron said.
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To be successful in sports tech you have to create game-changers and not just features addressing a specific problem, Moldawsky said. “It also takes time. As Lionel Messi put it, ‘It took me 17 years and 114 days to become an overnight success.’”