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  • Houzz co-founder and CEO, Adi Tatarko. Photo: Carla Duharte Razura

    Companies Should Ask Users What They Want to Pay For, Says Houzz CEO

    01.04.18|Keren Tsuriel HarariAdi Tatarko, co-founder, and CEO of Palo Alto-based home remodeling and design company Houzz, believes entrepreneurs should hold off on monetization until they figure out what their users need and are willing to pay for

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