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Influencer Marketing

7 stories about Influencer Marketing

Barzel Media launches to connect pro-Israel brands with like-minded influencers
17.04.24|James SpiroThe influencer marketing agency helps connect Jewish and Israeli organizations that have faced backlash or boycotts for their support of Israel during the war.
Humanz raises $5 million Series A for AI-based influencer marketing platform
05.06.23|CTechThe Israeli startup has developed a platform that characterizes a customer journey (follower) on websites and knows how to measure and reflect in real time the success of influencers and content creators
"It is the influencers who are responsible for their posts, not the company”
05.07.22|Maya CohenProf. Stefan Engels, an expert in e-commerce law, advises countries and companies on how to deal with the hot potato of advertising through the use of influencers. In an interview with Calcalist, he explains why those who have more followers have more obligations
“Buying trust is the most important thing that you can do in marketing today.”
02.01.22|CTechTrusted recommendations are the most effective form of marketing, shares Regev Gur, founder of Narrative Group.
Influencer marketing startup Humanz raises $8 million
20.12.21|Sophie ShulmanThe company has developed a platform that connects influencers and content creators with brands
Bye, Bye, Billboards: Regev Gur is taking tech advertising to the influencers
26.11.21|James SpiroAs startups look for new ways to make themselves known to the public, Narrative Group is shaping their stories on social media platforms
Meet Cyfluencer - cyber’s new influencer marketing platform
21.09.21|James Spiro“B2B influencer marketing is broken - it’s terrible,” says its Founder Yoel Israel

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