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Priority Assistance to Southern Residents

Priority focused its donations on public mental health.

Israeli software company Priority anticipated a challenge in mental health issues in the country. It donated 300,000 shekels to a mental health hospital, and its employees planted a therapeutic garden there.

As a result of the October 7 massacre and the war that followed, Israeli software company Priority decided to join the civilian effort to rebuild the Israeli state and society.
According to the company, mental health would be significant to Israel's civil society resilience and rehabilitation. In the aftermath of the terrible massacre and war that followed, civilians, children, and soldiers struggle with anxiety and post-traumatic stress disorder (PTSD). Consequently, Priority focused its contribution on mental health, particularly in the South of Israel, and donated NIS 300,000 to the mental health hospital in Beer Sheva.
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Priority Assistance to Southern Residents
Priority Assistance to Southern Residents
Priority Assistance to Southern Residents
(priority)
For this significant contribution, Priority CEO Sagiv Greenspan received a certificate of personal appreciation from the hospital's manager, Prof. Doron Toder, who said that the generous and heartwarming financial donation will be allocated to the purchase of neurofeedback devices intended for post-trauma and anxiety treatment.
Additionally, last week, the company sent a team of employees and managers to cultivate the therapeutic garden in the complex. This was to provide a therapeutic tool for hospitalized patients and ease their recovery. Afterward, the employees pledged to continue supporting the hospital after receiving emotional responses from hospital staff and therapists.