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Apple

20 stories about Apple
שבב זיכרון של חברת מיקרון micron

Smartphone sales hit 13-year low as AI chip demand squeezes memory supply

14.07.26|Omer Kabir
While Samsung and Apple gained market share, Chinese manufacturers including Xiaomi, Oppo and Vivo are struggling with rising costs and weaker demand.
חנות אפל בניו יורק

Apple’s $600 billion AI rally is fueled by investors betting against the AI boom

14.07.26|Omer Kabir
While Microsoft, Google, Amazon and Meta pour hundreds of billions into AI infrastructure, Apple’s restraint is increasingly being viewed by investors as a shield against a possible AI spending backlash.
מנכ"ל OpenAI סם אלטמן מרץ 2026

Apple's lawsuit puts OpenAI's AI hardware dream under scrutiny

13.07.26|Omer Kabir
The company alleges a coordinated effort to obtain decades of confidential Apple engineering work as OpenAI races beyond ChatGPT.
אפל ו אינטל

Apple's Intel bet faces a long wait

27.06.26|Reuters, CTech
Even if the reported partnership materializes, analysts say meaningful production could still be years away. 
שבב של אינטל ב תערוכה ב טאייפיי 4.6.24

Apple agrees to build chips with Intel in the U.S., Trump says

18.06.26|CTech
Potential partnership could bolster Intel’s foundry ambitions and diversify Apple’s supply chain.
ג'וני סרוג'י WWDC2020 אפל

Johny Srouji revamps Apple hardware division, names new leader for Israel chip operations

20.05.26|Omer Kabir
The restructuring deepens integration between Apple’s silicon and device engineering teams.  
טים קוק ב להשקת אייפון 17 ב תיאטרון סטיב ג'ובס מטה חברת אפל ב קופרטינו קליפורניה

iPhone slowdown saga ends with $3.3 million settlement

30.04.26|Lital Dobrovitzky
Apple will compensate Israeli users of older models affected by battery-related performance updates. Apple continues to deny all the allegations raised in the class action lawsuits.
ג'וני סרוג'י WWDC2020 אפל

Apple names Israeli Johny Srouji Chief Hardware Officer amid CEO succession

21.04.26|Omer Kabir
The move consolidates engineering teams and positions the longtime executive just below incoming chief John Ternus.
טים קוק ב להשקת אייפון 17 ב תיאטרון סטיב ג'ובס מטה חברת אפל ב קופרטינו קליפורניה

Apple to pay $3.2 million in Israel iPhone slowdown settlement

22.02.26|Lital Dobrovitzky
Proposed deal would compensate users of older models affected by battery-related performance updates. Apple continues to deny all the allegations raised in the class action lawsuits.
כנס TECH TLV - רוני פרידמן סגן נשיא ב Apple העולמית ומנכ"ל Apple ישראל בשיחה עם עומר כביר

“It’s hard to find an Apple product without an Israeli touch”

10.02.26|Hagai Gilboa
Apple Israel manager Rony Friedman says local teams are embedded in chips, cameras, modems, and AI at the heart of the company’s devices.
מימין ג'ף בזוס ו טים קוק

The $660 billion question: When does AI pay back?

09.02.26|Omer Kabir
Earnings season exposes a widening gap between soaring capex and uncertain revenue.
מנכ"ל אפל טים קוק מציג את משקפי אפל ויז'ן פרו באירוע הפתיחה של כנס המפתחים WWDC2023

What made Q.ai worth $1.5 billion to Apple

30.01.26|Omer Kabir
How a secretive deep-tech company fit precisely into Apple’s hardware and AI strategy.
לוגו אפל apple

Why Apple paid billions for a company with no revenue

30.01.26|Meir Orbach
Q.ai’s technology and talent explain the logic behind the deal.
אביעד מייזלס ממייסדי פריימסנס

“We sped research that should have taken 20 years”: Inside Q.ai’s Apple exit

29.01.26|CTech
Investors, founders, and partners reflect on a three-and-a-half-year path from secrecy to one of Apple’s largest acquisitions, highlighting technical audacity, human resilience, and ambition. 
מנכ"ל אפל טים קוק מחזיק אייפון 17 פרו ב אירוע ההשקה 9.9.25

Apple acquires secretive Israeli AI startup Q.ai for $1.5 billion

29.01.26|Omer Kabir
The little-known company, led by PrimeSense founder Aviad Maizels, has been working on whispered speech and advanced audio technologies for wearable devices.
מנכ"ל גוגל סונדאר פיצ'אי

How Google became the world’s leading AI player

11.01.26|Omer Kabir
A decade of strategic AI investment and infrastructure gives Google a decisive edge in the AI revolution, propelling it past Apple to become the world’s second-most valuable company for the first time since 2019.
ג'וני סרוג'י נציג ישראלי באירוע אפל

Johny Srouji breaks silence: “I don’t plan on leaving Apple anytime soon”

08.12.25|CTech
Silicon chief reassures staff after days of speculation sparked by reports he was considering an exit.
ג'וני סרוג'י WWDC2020 אפל

Johny Srouji weighs leaving Apple, raising stakes for the Israeli executive who built its silicon program

06.12.25|CTech
According to Bloomberg, Srouji has informed CEO Tim Cook that he is considering leaving in the near future and has also told colleagues that he intends to join another company if he ultimately decides to step away. Cook is reportedly attempting to keep him at the company, offering substantial compensation and even the possibility of naming him Apple’s future CTO.
פרויקט אנרגיה מתחדשת RESKO רטשטי של אקונרג'י ברומניה

Apple to buy power from Israeli-backed Econergy project in Poland

15.10.25|Adiel Eithan Mustaki
Tech giant adds 650 MW of clean energy to its portfolio as part of global decarbonization push.
מטה אינטל ב קליפורניה ארה"ב 6.9.24

Intel courts Apple in bid for strategic alliance

25.09.25|Omer Kabir
Talks include potential Apple investment as Intel seeks to reinvent itself with backing from global tech giants.
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