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Johny Srouji weighs leaving Apple, raising stakes for the Israeli executive who built its silicon program

Greece approves $750M rocket deal with Elbit amid negotiations for $3.5B Israeli air-defense systems

Intel VP: “We’re just not going to accept subpar products”

Intel’s decision to keep NEX signals stability for Israel’s 350 networking staff

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“Other countries have air-defense systems, but Israel’s are better”: Arrow 3 lands in Germany as Israel pursues new mega deals

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Unit 8200 veterans raise $22 million Series A for real-time impersonation defense

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Cybereason founders' 7AI raises record $130 million Series A in breakneck rise

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Check Point raises $1.75 billion, potentially eyeing AI expansion

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Nice puts Actimize up for sale at a $1.5-2 billion price tag

Super Bowl

7 stories about Super Bowl

אביב כהן CMO פנטרה

Israeli touchdown: What are tech companies looking for in the Super Bowl game?

12.02.25|Aviv Cohen

"Ultimately, when advertising in the Super Bowl game, the medium is the message - it’s a demonstration of power and maturity at the highest level, reserved for the most successful and ambitious companies," writes Aviv Cohen, CMO of Pentera.

מתוך פרסומת של פאפאיה גלובל שתוצג ב סופר בול 2024

Israeli unicorn Papaya Global to unveil workforce payments platform with Super Bowl ad

01.02.24|Meir Orbach

The workforce payments fintech said it invested two years and 864,000 engineering workhours building the end-to-end workforce platform that executes workers’ payments

Israeli tech unicorns are coming to the Super Bowl

02.02.22|Sophie Shulman

Gong.io and monday.com will advertise during the NFL sporting celebration, with each ad costing an estimated $5 million to air

טום בריידי עם גביע וינס לומברדי סופרבול 2021

Meet the Israeli AR startup that made it to the Super Bowl

08.02.21|Allon Sinai

Fuse.ar provides an extensive suite of seamless AR content creation solutions, used among others by American singing and acting star Nick Jonas in his Super Bowl ad

הדוגמנית קרלי קלוס היא פרזנטורית של ויקס

Website Building Company Wix Repurposes Four-Month Old Ad for Super Bowl

03.02.19|Tofi Stoler

The 30-second spot was edited on the night between Friday and Saturday after a last-minute ad agreement to air during Sunday’s annual championship game was signed

הדוגמנית קרלי קלוס היא פרזנטורית של ויקס

In a Last Minute Reversal, Wix Decides to Run Ad during the Super Bowl

The website maker announced it would air a 30-second spot featuring YouTube stars Rhett & Link.

הדוגמנית קרלי קלוס היא פרזנטורית של ויקס

Pivoting to Digital Advertising, Wix to Skip Super Bowl

05.12.17|Asaf Shalev

Wix is spending more on marketing but its target audiences are more effectively reached online