Web Personalization

2 stories about Web Personalization
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Dynamic Yield's “Happy Meal”

27.03.19|Meir Orbach
Liad Agmon, co-founder and CEO of web personalization company Dynamic Yield, ordered 200 McDonald's burgers to let his team know they had been acquired by the fast food giant
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McDonald's Acquires Web Personalization Company Dynamic Yield

26.03.19|Meir Orbach
Dynamic Yield’s service uses machine learning algorithms to help businesses tailor their website to match individual consumers according to behavioral patterns