Aya Peterberg

3 stories about Aya Peterberg
Aya Peterburg S Capital

A seed round should buy founders the right to change their minds

14.08.26|Aya Peterburg
"At seed, the original plan is rarely the final one," writes Aya Peterburg, Managing Partner at S Capital. "The real danger is discovering the right direction only after there is too little runway left to prove it."
Aya Peterburg S Capital

“Real value is moving away from the 'interface' and toward the 'engine' AI”

15.01.26|Elihay Vidal, Amy Shapiro
S Capital founding partner Aya Peterburg joins CTech as part of the VC Survey 2026: The Next Leap, to discuss why the hiring playbook is officially dead, the inevitability of Physical AI, and why integration remains Israel's greatest strength.