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FBA

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The 26-year old Israeli who landed a $20 million exit from his Amazon store

07.03.21|Sophie Shulman

The flourishing of the e-commerce sector has boosted the revenue of third-party sellers on Amazon's platform and generated an enormous wave of mergers and acquisitions. Hundreds of Israelis now hope that the brand that they have set up and managed from their living room sofa will lead to an exit worth tens of millions. At least until Amazon itself puts an end to it.