CTalk
"We are here to make the change and make it happen for marketing"
Nayax's Michal Sever, who was awarded CMO of the Year just ten months into her role, comments on how marketing leaders must adapt to drive the Israeli tech ecosystem forward.
Michal Sever, CMO, Nayax.
(Video: Go-Live)
Reflecting on the changing marketing landscape, Nayax CMO Michal Sever highlighted the importance of "understanding that this is our new normal, embracing the AI, embracing the changes." Nayax is a fintech company which specializes in developing payment, settlement and cashless business management platforms.
Sever spoke to CTech’s Amy Shapiro at the Tech1 Gala and Awards night, where she received the CMO of the Year award just ten months into her role. She credited her team, mentors and the G-CMO community, stating that "we are here to make the change and make it happen for marketing and for the entire high-tech ecosystem in Israel."
You can watch the full conversation in the video above.
