Advertising

2 stories about Advertising
שלטי חוצות פרסום שלטים

Taptica Acquires Tremor Video's Demand-Side Business For $50 Million

09.08.17|Hagar Ravet
The acquisition will help Taptica increase its presence in the U.S. market, the company said
VBRAND ויברנד נילסן

Nielsen Buys Sport Marketing Startup vBrand

06.08.17|Meir Orbach
vBrand automatically detects advertisers' logos in sports broadcasts, weighing factors impacting exposure such as duration, size, and image clarity.