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The Middle East’s new normal: Brief wars, constant economic exposure
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Dazz founder Merav Bahat leaves Wiz after Google deal, eyes new cyber-AI venture
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Israel’s Smart Shooter lands new U.S. Marine Corps contract as drone warfare drives procurement surge
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The mystery behind the Bank of Israel’s $801 million currency move
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Iron Dome and Iron Beam maker Rafael at center of Israeli government clash over IPO plan
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A Security raises $37 million backed by Wiz CEO Assaf Rappaport and Cyera CEO Yotam Segev
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AI startup fighting traffic fines faces shutdown by Israel’s bar association
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Former unicorn Hailo cuts 50% of workforce amid funding pressure and strategic reset
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PointFive raises $60 million Series B to help companies survive the AI cost explosion
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Audience Engagement
5 stories about Audience Engagement
India’s Mobile Network Company Jio Partners With Interactive Entertainment Startup
28.05.18
|
Tofi Stoler
Jio will integrate the technologies of Tel Aviv-based Screenz into its existing broadcasting gamification system to allow broadcasters to design, create and launch real-time interactive engagement campaigns such as polls, quizzes, and votes during TV shows
To Reclaim Their Audiences, Publishers Must Unlock the Power of Innovative Visual Storytelling
20.02.18
|
Moti Cohen
Facebook’s new content policy is favoring user-generated content to publisher content. It is wake-up call for publishers to seize the opportunity and innovate storytelling to reclaim audiences
Automating Video is the Future of Online Storytelling
21.12.17
|
Zohar Dayan
Automated video is more than just a buzzword. Here's how companies can use new tools to increase efficiency and audience engagement
Audience Engagement Startup Spot.IM Raises $25 Million in Series C Round
29.11.17
|
Amarelle Wenkert
The round was led by Insight Venture Partners, with participation from existing investor Roman Abramovich
Publishers Compromise on Video Quality— and We're All Paying the Price
12.11.17
|
Shaul Olmert
Many publishers produce video content like robots. The result is something no TV network would ever run