Gen Z

5 stories about Gen Z
גיימר רוב הצעירים בוחרים בפלטפורמות שמציעות משחקים חינמיים או זולים עם מודלים של מיקרו־תשלומים

The gaming industry learns to adapt to Gen Z

19.08.25|Maayan Rozen-Cohen
Offering hybrid models, microtransactions, and continuous content is key to retaining younger gamers.
מתוך סרטון ב טיקטוק על ה המלחמה עם איראן

Fear, fatigue, and fake news: How Gen Z is processing the Iran-Israel war

24.06.25|Maayan Cohen-Rozen
While the war in Gaza brought masses of young Americans into the streets, the war with Iran is receiving a completely different response: memes about World War III and questions like “Will the war affect my Shein order?”
Adi Itach Sayollo 20

“I’m relearning everything I thought I knew about Gen Z marketing.”

11.01.22|CTech
Marketing needs to be leading the way for a company, says Adi Itach, CMO at Sayollo
Jason Williamson Oracle for Startups

9 trends we’ll see happen next year in Israel and across the globe

30.12.21|Jason Williamson
"Israel is always top of mind when I do my annual predictions," writes Jason Williamson, VP at Oracle for Startups and Oracle for Research
יעל שפריר

How to make education relevant again? Six areas that need to be revolutionized

12.08.21|Yael Shafrir
In order "to find real solutions that will truly make an impact, it is important to look inward at the psychology of this generation, to not shy away from an educational revolution" writes Yael Shafrir