Oded Zehavi Mesh Payments
CTalk

“One of the only moats is the power of the brand”

Mesh Payments Co-Founder and CEO Oded Zehavi believes that the power of brand is one of the few remaining moats in a noisy tech landscape.


Oded Zehavi, Co Founder & CEO, Mesh Payments.
(Video: Go-Live)

"In my mind, one of the only moats… that there is now in the space where there is so much noise is the power of the brand," stated Oded Zehavi, Co-Founder and CEO of FinTech platform Mesh Payments.
Speaking to CTech’s Amy Shapiro at the Tech1 Gala and Awards night, Zehavi cited this belief as the driving force behind the company’s recently announced partnership with travel brand Kayak. "That was an announcement we made a few weeks ago and that's really what will bring us into the world," he said.
Offering advice to other founders navigating a saturated market, Zehavi argued that "the combination of a huge known brand and a very sophisticated technology, that's what we will win in the end."
You can watch the full conversation in the video above.