Gaming

20 stories about Gaming
ועידת הגיימינג של ישראל - קרן רן מנהלת תחום גיימינג ואפליקציות גוגל ישראל חדש

"The competition in gaming is not only against other games, but for players’ time, attention and wallets"

24.11.25|Maayan Manela
Keren Ran, Director of Gaming and Applications at Google Israel, added at the Calcalist gaming conference that "We see that users are downloading fewer games, but when they do play, they spend more money and have more screen time, and that gives us greater ability to direct them."
CTech Gaming conference - Omri Shvartz

Playtika’s Caesars Slots GM: AI is gaming’s “most challenging but interesting” frontier

24.11.25|Amy Shapiro
Speaking to CTech at Calcalist’s Gaming Conference 2025, Omri Shvartz says studios must evolve without alienating their core users, and AI may be the key to getting it right.
פלייטיקה חברת משחקים הרצליה פיתוח

Playtika’s massive layoffs reflect a new era in mobile gaming

19.11.25|Maayan Cohen Rozen
Technology, competition, and demographic shifts force strategic realignment.
הנפקת פלייטיקה ב נאסד"ק

Playtika plans to cut 20% of workforce, up to 800 jobs at risk

17.11.25|Meir Orbach
The fifth round of layoffs since 2022 comes despite a net profit of about $39 million in the third quarter.
גיימינג מימין Pawzzle Match Valley Kitchen Masters Match Villains

“What cyber is to Israel, gaming is to Turkey”: Inside a $3.3 billion industry on the rise

06.11.25|Maayan Rozen-Cohen
Turkey’s gaming market is booming as young creatives and government incentives transform it into a global export powerhouse.
מימין אסף גזית רוב שונפלד ו עומרי גזית Ludeo

Gaming startup Ludeo lays off half its staff as AI reshapes industry

20.10.25|Meir Orbach
Interactive media platform reassesses strategy after raising $42 million from investors.
גיימר רוב הצעירים בוחרים בפלטפורמות שמציעות משחקים חינמיים או זולים עם מודלים של מיקרו־תשלומים

The gaming industry learns to adapt to Gen Z

19.08.25|Maayan Rozen-Cohen
Offering hybrid models, microtransactions, and continuous content is key to retaining younger gamers.
עובדי אפצ'ארג' Appcharge

Appcharge raises $58 million Series B as mobile games break from app stores

13.08.25|CTech
Tel Aviv startup sees 14-fold growth as publishers seek to bypass Apple and Google fees.
רובלוקס Grow a Garden וידאו

Grow a Garden: How a teenager’s Roblox game became the world’s most popular title

13.07.25|Maayan Cohen Rozen
Inside the record-breaking rise, and underground economy, of Grow a Garden.
מימין שחר סורק CMO ב Overwolf ו אורי רובין CTO ב פלייטיקה

How artificial intelligence is reprogramming the future of games

10.07.25|Maayan Cohen-Rozen
From smarter NPCs to fully dynamic worlds, AI is rewriting the rules of play.
רוברט אנטוקול מייסד ומנכ"ל פלייטיקה

Playtika lays off 90 employees amid slumping game revenues

05.06.25|Maayan Cohen Rozen
Declines in Best Fiends and Redecor drive latest round of job cuts.
Shani Eichbom, Global Marketing Director at TikTok

Innovation in Action: TikTok Reshapes Creative Advertising in the Gaming Industry

03.06.25|Sponsored Content
In an era of rapid changes in the mobile gaming industry, TikTok provides companies with smart tools for trend identification, performance enhancement, and maintaining relevance through AI-based solutions, intelligent creative management, and advanced data analysis
מימין אסף גזית רוב שונפלד ו עומרי גזית Ludeo

How does the CRO of Activision end up at an early-stage Israeli gaming startup?

19.05.25|Meir Orbach
After helping sell Activision to Microsoft for $70 billion, Rob Schonfeld joins Ludeo to reinvent how games are discovered and played.
Tripledot founders

Israeli-founded Tripledot Studios acquires AppLovin’s games portfolio in $800M deal

08.05.25|CTech
The mobile game company, founded by Lior Shiff and Eyal Chameides, expands global footprint to 23 cities and 2,500 employees, reaching $2 billion in annual revenue. 
מימין עמית כרמי ו יוני בלומנפלד חברת גיימינג Sett

Sett raises $15M Series A to help mobile games win with AI-powered storytelling

07.05.25|Meir Orbach
The Israeli company offers studios scalable tools for content creation and player engagement.
גיימר משחק

Israeli gamers spend 97% more than average Visa cardholders, says Visa report

11.03.25|CTech
The surge in gaming for entertainment mirrors broader European trends, with Israeli gamers showing significant engagement and high transaction volumes.
הנפקת פלייטיקה ב נאסד"ק

Playtika stock plunges to historic low after weak outlook

27.02.25|Sophie Shulman
Investors react sharply as the gaming company posts a surprise loss and forecasts further profitability decline in 2025.
יוניטי סופטוור פלטפורמת משחקים

Unity scales back in Israel as Tel Aviv leader exits amid latest layoffs

12.02.25|CTech
The departure of CRO Nadav Ashkenazy marks another step in Unity’s retreat from its Israeli operations, following mass layoffs and leadership restructuring.
ביגהביד מדיה BIGABID מימין עמית פלור CEO ו עמית אטיאס CTO

Bigabid raises $25 million Series A to boost gaming adtech growth

04.02.25|Meir Orbach
The round, led by MobilityWare, will fuel expansion and enhance ad-based gaming models.