BilbioTech
CTech's Book Review: The art of building genuine human relationships
Evyatar Amira, founder of Wonders Bridge, shares insights after reading “The Super Connector’s Playbook” by Lirone Glikman.
Evy Amira is the founder of Wonders Bridge, a consultancy bridging the worlds of insurance and technology. Amira joined CTech to share a review of “The Super Connector’s Playbook” by Lirone Glikman.
Title: The Super Connector’s Playbook
Author: Lirone Glikman
Format: Book
Where: Home, Other
Summary:
The Super Connector’s Playbook is a refreshing and authentic guide to building meaningful relationships in a business world that’s constantly evolving. For anyone seeking original, high-value content that goes beyond the usual networking advice, this book stands out immediately. It’s not just another book about how to meet people. It’s a hands-on journey into how to create genuine human connections that drive personal and professional growth.
At the heart of the book lies ‘The Human Factor’ method – a proven framework built around six pillars that teach readers how to connect with themselves and others in a way that creates real opportunities. The approach blends human insight with the smart use of AI, helping readers navigate today’s fast-changing world with both authenticity and strategy.
The author’s personal stories, drawn from her own non-linear path and the deeply human challenges she faced along the way, invite readers to connect on a much deeper level. The lessons shared in The Super Connector’s Playbook aren’t abstract theories; they’re real-world strategies backed by studies in psychology, communication, and behavioral science. Each practice reflects how she turned moments of struggle into growth, with honesty, courage, and purpose.
Since I bought it, the book has become a trusted companion I carry to every conference, both an inspiring read and a practical field manual for refining how I connect, communicate, and grow.
Important Themes:
At its core, The Super Connector's Playbook explores the art of building genuine, human relationships that lead to growth and fulfillment in an era where interactions often feel rushed, transactional, or superficial. The book holds up a clear mirror to the reader, reminding us that both professional and personal success rely not on how many people we know, but on the depth and authenticity of our connections.
The book is based on ‘The Human Factor’ method, a practical framework the author developed and taught in more than 25 countries over the past decade. The method is clear, structured, research backed and empowering, giving readers confidence and actionable steps to master something we all do every day, yet are rarely taught how to do well.
The Six Pillars:
- Define Your Goals – Start with clarity: what do you want to achieve?
- People Strategy – Identify key individuals who can support your journey.
- Personal Brand – Build an authentic, influential presence, both online and offline.
- Master the Art of Connection – Create real connections with anyone, that spark trust, collaboration, and growth.
- Relationship Building – Turn casual contacts into genuine lasting allies.
- Leverage – Enroll your network to open doors to new opportunities and growth.
One of the book’s most powerful ideas is the redefinition of networking itself, from a self-serving activity to a practice rooted in listening, trust, and genuine curiosity about others. The author shows that meaningful relationships are built through presence, empathy, and the courage to reach out without expecting immediate returns.
Another key theme is the healthy integration of technology and humanity. Rather than seeing AI and digital tools as threats to real connection, the book demonstrates how they can amplify our ability to nurture relationships intelligently, helping us remember details, follow up thoughtfully, and scale empathy in meaningful ways.
The author’s openness about her own fears and insecurities adds depth and credibility. She reminds us that vulnerability isn’t weakness, but a vital bridge to authenticity. Growth, she suggests, comes not from collecting contacts, but from showing up as our true selves, consistently, generously, and with purpose.
What I’ve Learned:
One of the most powerful lessons I took from The Super Connector's Playbook is that relationship-building isn’t just a talent, it’s a muscle that needs to be trained and maintained. Especially as someone who works in the global insurance industry, working across the U.S., Europe, and Asia, I’ve come to realize how critical it is to stay in “relationship shape.” It means listening deeply, understanding different cultures, and adapting your approach accordingly.
In insurance, at the end of the day, it all comes down to people, not technology, not numbers. The ability to cultivate professional and personal relationships is not a short-term tactic, but a long-term investment. That’s what I particularly loved about The Super Connector's Playbook: it doesn’t come from a place of self-interest or manipulation, but from a genuine desire to build and nurture meaningful, enduring relationships.
Critiques:
If there’s one area where The Super Connector's Playbook could go even further, it would be in exploring the different dynamics of relationship-building across various types of organizations, for example, how to approach connecting with a senior executive in a large corporation versus a partner at a venture capital firm or a young founder in a startup. I wished for a broader perspective that included the nuances of corporate or cross-cultural environments, where the balance between authenticity and strategy can be far more delicate.
I would also have appreciated a deeper look at situations where professional relationships intersect with hierarchy, organizational culture, or competing interests, the kinds of real-world contexts where authenticity is tested.
Still, these are not flaws so much as opportunities for further exploration. The book remains deeply practical, useful, human and honest, reminding us that even in the most complex business settings, everything begins, and ends, with people.
Who Should Read This Book:
The Super Connector's Playbook is, above all, a book about people. It reminds us that the ability to build meaningful connections doesn’t depend on where you work, but on where you want to go. It might start with a conversation with another parent at your child’s kindergarten, a colleague in the office, or a senior executive at an international conference. Every human interaction holds the potential to become something real, if approached with curiosity, empathy, and authenticity.
This book is for everyone, regardless of your experience level. Whether you consider yourself a “natural connector” or someone who’s still finding their voice, The Super Connector's Playbook offers valuable insights on how to build relationships that last, based on trust, mutual value, and genuine engagement, not just business cards or LinkedIn messages.
It also speaks to those working inside organizations or small teams, reminding us that the most meaningful connections often begin in the simplest moments, at the coffee machine, in the hallway, or during a quick Monday Zoom call.
Ultimately, The Super Connector's Playbook shows that relationships aren’t a business strategy, they’re a way of life. And that way is open to everyone.
