Wix CEO Avishai Abrahami.

Wix shares fall as company details financial impact of major restructuring

The company revises 2026 revenue outlook and reveals $30-35 million restructuring charge, while citing $50 million bookings hit and Partners slowdown.

Wix.com shares fell on Monday after the company disclosed that its sweeping restructuring will come with a sharper-than-expected hit to growth, even as it accelerates cost savings aimed at stabilizing profitability in a rapidly shifting software market.
The company said it is scaling down or discontinuing a range of activities, initiatives, products, and subsidiaries as part of an effort to streamline operations and refocus resources on strategic priorities. The changes will result in approximately $30-35 million in pre-tax charges, primarily tied to severance and related employee benefits.
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אבישי אברהמי מנכ"ל WIX וויקס
אבישי אברהמי מנכ"ל WIX וויקס
Wix CEO Avishai Abrahami.
(Photos: Alan Tzatzkin, Twitter @nirzo)
While the restructuring itself was already broadly known, the filing underscored the financial trade-offs now becoming visible in Wix’s near-term outlook.
Wix lowered its fiscal 2026 guidance, cutting bookings growth expectations from the mid-teens percentage range to the low-teens, and trimming revenue growth forecasts from mid-teens to low- to mid-teens.
The company now expects roughly a $50 million reduction in bookings and a $25 million reduction in revenue for fiscal 2026, attributing the downgrade to both the organizational changes and an unexpected slowdown in its Partners business during late May and early June.
The filing noted that Wix Harmony and Base44 continue to perform in line with expectations set during its first-quarter earnings release, suggesting that the pressure is concentrated in specific parts of the business rather than across its entire product stack.
Alongside the weaker growth outlook, Wix emphasized the financial rationale behind the restructuring. The company expects approximately $70 million in non-GAAP cost savings in 2026, rising to a full-year run rate of about $150 million, driven largely by lower payroll and overhead expenses.
Free cash flow excluding acquisition and restructuring costs is projected at approximately $420 million, an increase of $20 million from prior plans. The company also maintained its free cash flow margin guidance in the high-teens percentage range.
The restructuring charges will be concentrated in the second quarter of 2026, with cash payments expected in the second half of the year.
The filing adds a financial dimension to what Wix has previously described as a broader structural transformation. The company has been reorganizing its operations around a flatter structure and AI-oriented workflows, while also reducing layers of management and reallocating resources toward strategic priorities.
That shift has taken place against a backdrop of investor skepticism about the durability of traditional software models in an era where AI tools increasingly enable users to build websites and applications with less technical expertise.
Wix’s latest numbers suggest that the transition is beginning to show up not only in strategy and staffing, but also in revenue expectations and business mix.