Appointment
Batsheva Moshe appointed GM Israel market & EMEA tech at Kaltura
Over the past four years, Moshe served as the General Manager for Israel, Middle East, Eastern Europe and the Nordics, at Wix.
Batsheva Moshe has been appointed to GM Israel market and EMEA tech at Kaltura. In her new role, Moshe will lead Kaltura’s Go-To-Market operations in Israel, overseeing sales strategy, field sales, and strategic partnerships. Additionally, she will spearhead the company’s growth and expansion within the technology sector across the EMEA region.
Over the past four years, Moshe served as the General Manager for Israel, Middle East, Eastern Europe and the Nordics, at Wix Enterprise. In this role, she led the enterprise regional growth strategy while managing business development, strategic partnerships, enterprise sales, and delivery teams. Alongside her executive leadership roles, Moshe serves as a Board Member at Alony Hetz, a major publicly traded real estate investment group.
This appointment comes as Kaltura is expanding from powering video experiences for large enterprises, to powering end-to-end agentic digital experiences across organizational journeys, for customers, employees, learners, and audiences. This is fueled in part by Kaltura’s recent acquisitions of eSelf.ai, which provides multimodal conversational technology for agentic interactions with live avatars, and PathFactory, a leader in AI-driven content intelligence, digital journey orchestration, and conversation automation for enterprises.
Prior to joining Wix, Moshe headed Poalim Tech, the dedicated tech-banking arm of Hapoalim Bank, and before that as the Chief of Staff to the Bank’s Chairman. She began her professional leadership journey as the CEO of Unistream, an award-winning NGO dedicated to bridging Israel’s geographical and social periphery by empowering youth and young adults through entrepreneurship and tech literacy.
“Batsheva brings a rare combination of strategic vision, operational excellence, and multi disciplinary experience across diverse markets, alongside a profound commitment to impact. Her leadership and proven ability to drive organizational growth, coupled with her track record in building high-performing teams, make her uniquely suited to establish and lead Kaltura’s new Go-To-Market operations in Israel and expand our footprint within the EMEA tech sector,” said Ron Yekutiel, Co-founder, President, Chairman and CEO of Kaltura.
