Winn.AI raises $18 million Series A to bring real-time AI guidance to sales teams
The Israeli startup’s platform listens, guides, and provides answers in real time, helping reps focus on human connection.
Winn.AI, a startup offering an AI-driven platform for sales management with real-time guidance, has raised $18 million in a Series A round led by Insight Partners, Mangusta Capital, and S Capital, with participation from Moneta, HighSage, Alumni Ventures, Sarona Ventures, and OurCrowd.
Founded in 2022 by Eldad Posten-Koren (CEO) and Bar Halveh (CTO), WINN.AI currently serves a number of leading technology companies, including Deel, Cyera, Intercom, Kaseya, WalkMe, and Snyk. The company employs approximately 40 people across its offices in Israel and the United States. The newly raised capital will be used to accelerate the company’s penetration into the U.S. market and expand its development center in Israel, with a focus on recruiting additional developers and other key roles.
"Every sales leader knows exactly what a winning call sounds like, but they can't be in the room to guide it every time," said Eldad Postan-Koren, CEO and Co-Founder of Winn.AI. "We let AI handle the 'science' of the sale so the rep is free to master the 'art' of the connection. Our customers see the quality of conversations rise immediately: the AI ensures consistency, and the human ensures trust."
Until now, AI tools in sales have largely been reactive, recording and analyzing calls only after they were completed. Winn.AI changes this paradigm by making AI an active participant in the conversation. The system listens in real time, identifies objections and technical questions, and provides the salesperson with the exact answers they need from the organizational knowledge base.
The central challenge for sales organizations today is the gap between the strategy planned in the conference room and its execution in actual sales conversations. Winn.AI bridges this gap by turning the organizational playbook into a live, real-time tool. The platform ensures full implementation of the sales methodology, defining the stages of a conversation, the information that must be collected, and the optimal way to address questions and objections. Full synchronization with CRM systems and strict adherence to the winning process lead to consistent increases in deal-closing rates and overall operational efficiency.
