Food delivery startup Haat raises $20 million at $100 million valuation to challenge Wolt in Tel Aviv
The fast-growing platform moves into Wolt’s core market after building scale in underserved regions.
Food delivery startup Haat has completed a funding round of approximately NIS 60 million (about $20 million), valuing the company at roughly NIS 310 million (about $100 million) post-money. This marks the company’s fourth funding round since its founding five years ago.
The round included both existing investors and new participants, led by Israel Post, which invested approximately NIS 44 million (about $14 million), and food importer Lehman Schlissel, which invested around NIS 16 million (about $5 million). Together, the two investors acquired roughly 20% of the company.
For Israel Post, the investment is primarily financial. The deal was led on its behalf by Ran Guron, and represents the first transaction under newly appointed CEO Roy Elbaz, who took office last week.
Haat operates in the food delivery and catering market, working with restaurants and food suppliers. Since its founding, the company has raised approximately $20 million, largely from private investors, including Eyal Waldman, Amit Krig, Gigi Levy, and Sir Ronald Cohen.
The company employs more than 300 people and works with over 10,000 restaurants and customers across Israel.
Founded by Hasan Abasi, Haat initially focused on the Arab sector but has expanded rapidly over the past year into additional cities. The latest funding round is intended to support further expansion into the Tel Aviv metropolitan area, placing the company in direct competition with Wolt, which currently dominates the Israeli market, particularly in central regions.
