Udi Ziv.

Appointment
Personetics names Udi Ziv as new CEO

Ziv, former CEO of Kissterra, Earnix and Pontis, is taking over from co-founder David Sosna

Personetics, which develops AI-based personalized engagement solutions for financial institutions, announced on Tuesday the appointment of Udi Ziv as Chief Executive Officer. Ziv will succeed company co-founder David Sosna, who is stepping down after leading Personetics for 13 years.
According to the company, the CEO change at Personetics follows strong client acquisition growth in 2023. The company currently has a presence in over 130 of the world’s largest banks in 35 markets.
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Udi Ziv Kissterra
Udi Ziv Kissterra
Udi Ziv.
(Kissterra)
Udi Ziv recently left Kissterra where he served as CEO for just under a year. He was previously the CEO of Earnix for six years and was at the helm at Pontis for over four years. Before that he was a senior executive at Nice and SAP.
“Personetics thrives on incredible momentum and has built an industry-leading position in becoming the global leader in financial data-driven personalization,” said Ziv. “I’m honored to be joining this talented team and leading the company into its next chapter focused on rapid growth at scale. I’m grateful for David Sosna’s leadership, vision and achievements.”
Personetics’ AI analyzes financial data in real-time to understand customer financial behavior, anticipate needs, and deliver a hyper-personalized experience with day-to-day actionable insights, personalized recommendations, product-based financial advice, and automated financial wellness programs. The company has offices in New York, London, Singapore, São Paulo, and Tel Aviv.