Appointment
Appcharge appoints former Monday exec Ronen Morecki as Chief Operating Officer
Former PayU CTO and ZooZ co-founder will scale Appcharge’s Merchant of Record platform.
Appcharge, the direct-to-consumer (DTC) payments platform for mobile games, announced on Wednesday the appointment of Ronen Morecki as Chief Operating Officer. Morecki joins from monday.com, where he was VP of Payments. He will lead Appcharge’s payments strategy and operations.
Morecki has spent more than 25 years building and scaling payments and enterprise SaaS businesses, leading payments on both the provider and merchant sides. On the provider side, he co-founded payments technology company ZooZ and became CTO of PayU following its acquisition of the business. On the merchant side, he led payments, pricing and packaging, billing and subscription lifecycle at monday.com, and drove the company’s shift to AI-era pricing models.
At Appcharge, he will focus on strengthening the company’s Merchant of Record platform, expanding its payment capabilities, and cementing its position as a leading payments company serving the global gaming market.
“Every business wants a payments partner that takes the complexity out without taking away control,” said Ronen Morecki, Chief Operating Officer at Appcharge. “Orchestration platforms solved technical routing. Merchant of Record is the next step. It absorbs the financial complexity too, from tax, fraud, and chargebacks to compliance and managing multiple acquirers across every region, while staying optimized for each merchant. Game publishers have already proved Appcharge’s model at more than a billion dollars a year. My focus is on reinforcing Appcharge’s payments infrastructure as the strongest in gaming, and ready for any app that follows.”
