Appointment
Eran Alon joins enso as CMO
Elementor's former CMO and CRO will lead marketing at the startup, which helps companies grow by using AI agents to discover new go-to-market channels and scale what works.
Israeli startup enso has appointed Eran Alon as Chief Marketing Officer. Alon joins the company after seven years at Elementor, where he most recently served as CMO and CRO.
During his time at Elementor, Alon led a 50-person team across marketing, sales and revenue operations, playing a key role in scaling its global website-building business. He led the company’s expansion into mid-market and enterprise customers, with responsibility for go-to-market strategy, brand positioning and monetization.
Before Elementor, he was Head of User Acquisition at Playtika, overseeing an annual budget of more than $200 million. He also held marketing roles at Wix and 888 and was co-founder and COO of Funzing, a marketplace for local experiences.
The company builds and runs agentic go-to-market systems, taking responsibility for both strategy and execution. It packages this work as agentic growth funnels, with AI agents running processes end to end, from research and content creation to customer outreach and sales conversations.
The funnels are developed in enso’s agentic growth lab, where AI agents study how search engines, social platforms and large language models rank content and recommend companies, and test new ways to reach customers. Successful experiments become systems that run within clients’ marketing and sales operations.
Founded in 2024 by Mickey Haslavsky, who previously co-founded RapidAPI, enso recently announced a $15 million Series A led by MoreTech Ventures, with participation from existing investor NFX and others, bringing its total funding to $23 million. Its customers include Papaya Global, MyHeritage and Natural Intelligence.
“Eran brings extensive experience building global marketing and revenue organizations and scaling a category-leading company,” said Mickey Haslavsky, founder and CEO of enso. “His ability to connect marketing strategy with business growth will be instrumental as we expand enso’s global presence and scale our go-to-market operations.”
“AI is fundamentally changing how companies go to market,” said Alon. “What attracted me to enso is the opportunity to help shape this emerging category and rethink how companies acquire and engage customers. After years of building and scaling global growth engines, I'm excited to bring that experience to enso.”
