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"Investors fear SaaS demand surge may fade, and cut valuations accordingly"

“The UAV sector holds the highest potential for civilian adaptation and ultimately, the future of autonomous transportation”

“Israel’s next growth chapter will be built on critical systems the world cannot afford to fail”

“In an agentic world, niche markets are no longer a constraint”

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Israeli defense firms target Asia as Singapore Airshow opens amid regional arms race

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Chinese fund: “The Chinese government has imposed a ban on any new investment in Israel”

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Cyera employees to sell tens of millions in shares at $9 billion valuation

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Israeli startup raises $6.2 million to turn social media video into intelligence

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Medtronic to acquire Israeli AI cardiology firm CathWorks for $585 million, deal could reach $1 billion

Influencer Marketing

7 stories about Influencer Marketing

Brian Barzel Media

Barzel Media launches to connect pro-Israel brands with like-minded influencers

17.04.24|James Spiro

The influencer marketing agency helps connect Jewish and Israeli organizations that have faced backlash or boycotts for their support of Israel during the war.

Humenz founders

Humanz raises $5 million Series A for AI-based influencer marketing platform

The Israeli startup has developed a platform that characterizes a customer journey (follower) on websites and knows how to measure and reflect in real time the success of influencers and content creators

פרופ' ד"ר סטפן אנגלס

"It is the influencers who are responsible for their posts, not the company”

05.07.22|Maya Cohen

Prof. Stefan Engels, an expert in e-commerce law, advises countries and companies on how to deal with the hot potato of advertising through the use of influencers. In an interview with Calcalist, he explains why those who have more followers have more obligations

Regev Gur Narrative Group 20

“Buying trust is the most important thing that you can do in marketing today.”

Trusted recommendations are the most effective form of marketing, shares Regev Gur, founder of Narrative Group.

ליאב כהן Liav Chen Humanz

Influencer marketing startup Humanz raises $8 million

20.12.21|Sophie Shulman

The company has developed a platform that connects influencers and content creators with brands

Regev Gur Narrative

Bye, Bye, Billboards: Regev Gur is taking tech advertising to the influencers

26.11.21|James Spiro

As startups look for new ways to make themselves known to the public, Narrative Group is shaping their stories on social media platforms

Yoel Israel Cyfluencer

Meet Cyfluencer - cyber’s new influencer marketing platform

21.09.21|James Spiro

“B2B influencer marketing is broken - it’s terrible,” says its Founder Yoel Israel