Appointment
Reeco appoints Omer Levy as VP Finance amid U.S. expansion
Levy previously served in senior finance roles including CFO positions at Binah.ai and Imagindairy and also held CFO and COO roles at RadView Software.
Reeco, the AI-driven hospitality procurement and finance platform, has appointed Omer Levy as VP Finance as the company continues expanding its operations and customer base across the United States.
Levy brings more than 15 years of experience in finance, operations, M&A and scaling technology companies. He previously served in senior finance roles including CFO positions at Binah.ai and Imagindairy and also held CFO and COO roles at RadView Software. Earlier in his career, he worked at EY managing financial operations for both private and public companies. Levy is a CPA and attorney and holds an MBA from Tel Aviv University, as well as degrees in business administration and law.
In his new role, Levy will lead Reeco’s financial strategy and support the company’s continued growth and expansion in the hospitality market.
Founded in 2021 by Henrik Shimony and Omri Shalev, Reeco has developed an AI-powered procure-to-pay platform for hotels, connecting purchasing, inventory management, accounts payable and payments into a unified operational system for hospitality companies. The company says its platform is already used across more than 1,000 hotel properties operated by over 90 management companies in the United States. Reeco has raised a total of $30 million from investors including Aleph, Net Capital Ventures and Joule Ventures.
