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24/7
Headlines
15:29
The economic engine of airlines is not just in the planes
15:11
Full list of Israeli high-tech funding rounds in 2026
15:07
Israeli startup raises $6.2 million to turn social media video into intelligence
15:00
Cyber unicorn Semperis acquires MightyID in $20 million identity security deal
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1
Chinese fund: “The Chinese government has imposed a ban on any new investment in Israel”
2
Israeli defense firms target Asia as Singapore Airshow opens amid regional arms race
3
Medtronic to acquire Israeli AI cardiology firm CathWorks for $585 million, deal could reach $1 billion
4
After $400M cyber exit, ex-IntSights CEO raises $11M to build AI app for personalized sports highlights
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“SaaS is dying as a business category”
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Optimove
17 stories about Optimove
"The sense of the dream slipping away was the biggest crisis I’ve ever faced"
15.05.25
|
Maayan Manela
Pini Yakuel, founder and CEO of Optimove, spoke to Yael Meretyk Hanan, CEO and co-founder of Pelles.ai, about how he bounced back from crisis. "The way I got through it was by putting my head down and getting to work. I reanalyzed everything, asked myself what went wrong, and identified what could be fixed."
“Times like these test your bones. Our company has bones of steel.”
09.11.23
|
James Spiro
Optimove has outlined how it has managed to restructure itself across four locations around the world following the attack in Israel last month.
"Data is the most important thing for generating profits in the gaming world"
18.09.23
|
Meir Orbach
"The most important thing is what questions can be asked and what data can be trusted," added Gad Maor, co-founder and CEO of Mavens, speaking at Calcalist's gaming conference
CTech’s Book Review: A game-changer of goal-setting literature
25.07.23
|
Lior Hakimi
Lior Hakimi, VP Finance at Optimove, has joined CTech to share a review of “Measure What Matters” by John Doerr
Optimove acquires cloud-based personalization platform Graphyte for $40 million
13.07.22
|
Meir Orbach
The Israeli company also recently purchased Kumulos for $10 million and the acquisitions help bolster Optimove as one of the most comprehensive CRM marketing platforms
CRM marketing hub Optimove raises $75 million to accelerate growth
27.09.21
|
CTech
The Israeli company’s revenue grew by 35% over 2020, driven by more than 500 brands using its platform
Optimove launches real-time segmentation capabilities for its CRM journeys
25.03.21
|
James Spiro
The new capabilities are a direct result of the company’s acquisition of event streaming platform Axonite last year
The Impact of Coronavirus on Tech Won’t Differ by Region, Says Optimove Exec
17.03.20
|
CTech
Amit Bivas, vice president of global marketing at Optimove, answered six questions about the Covid-19 crisis and its effects on the Israeli tech sector
Yael Lapid | Optimove, VP, In Charge of Onboarding New Customers
18.02.20
|
CTech
Data-based marketing company Optimove has appointed Yael Lapid to the position of vice president in charge of onboarding new customers
Optimove Acquires Event Streaming Startup Axonite
06.02.20
|
Meir Orbach
Optimove provides data and analytics-based services for planning, executing, measuring, and optimizing customer marketing plans
Marketing Company Optimove Hires Former Hewlett Packard Executive
10.07.19
|
CTech
As vice president of research and development, Rachel Shehori will lead the development of Optimove’s data collection and processing system
Zee Entertainment Executives Arrive in Israel to Scout for Technologies
04.06.19
|
Adi Pick
Executives of the Mumbai-based broadcaster are set to meet on Tuesday with Tel Aviv-based marketing company Optimove
Dentsu Scouting for Israeli Investments and Collaborations
03.06.19
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Meir Orbach
The Japanese advertising company has established a local division in Israel to facilitate local relations
Calcalist's Top 50 Startups 2019: #11-#17
08.05.19
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Hagar Ravet and Meir Orbach
Super-fast databases and user-generated marketing content
Unilever Taps Optimove for Marketing Technology
10.02.19
|
Meir Orbach
Founded in 2009, Optimove provides data and analytics-based services for planning, executing, measuring, and optimizing customer marketing plans
Data-Based Marketing Company Optimove Buys PowerInbox’s Interactive Email Unit
14.05.18
|
Meir Orbach
The unit's 11 employees will join Optimove
Mobile Web is Winning, Says SimilarWeb’s CEO
31.10.17
|
Amarelle Wenkert
Smartphones and tablets have become “an app cemetery,” said Or Offer, founder, and CEO of the digital market intelligence company